SEO Website Audit

Find What Is Holding You Back

An SEO audit is only worth having if it ends with a list you can act on. Ours does. We review technical health, content, authority and AI readiness, then hand you a prioritised plan with the likely impact of each fix.

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Why Choose PayPerClick For Your SEO Audit

Our audits are run by senior strategists who have spent twenty two years fixing the problems they find, not by an analyst exporting a crawl. That experience is the difference between a list of issues and a list of priorities your developer can start work on immediately.

SEO Audit

For Teams Who Need To Know What To Fix First

Most audits arrive as a hundred page export from a crawling tool with every issue marked critical. That is a data dump, not advice. We separate what will move revenue from what is technically true but commercially irrelevant, then tell you the order to work in.

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Sites that have lost organic traffic
Businesses planning a rebuild or migration
In house teams needing an independent view

How we work

Crawl Site

Technical Health

• Index coverage
• Crawl errors
• Redirect chains
• Duplicate content
• Canonical logic

Test Performance

Speed And Stability

• Core Web Vitals
• Mobile usability
• Render blocking issues
• Image optimisation
• Server response

Review Content

Page Quality

• Keyword coverage
• Content depth
• Cannibalisation
• Thin pages
• Refresh candidates

Analyse Authority

Link Profile

• Backlink quality
• Toxic links
• Competitor gap
• Anchor distribution
• Internal link structure

Check AI Readiness

Machine Visibility

• Schema coverage
• Entity consistency
• Answer formatting
• Citation presence
• AI crawler access

Prioritise Actions

Fix Order

• Impact and effort scoring
• Quick wins
• Structural projects
• Owner assignment
• Twelve month roadmap

The PayPerClick Difference

You get a document your developer can work from and a call to walk through it. Not a PDF nobody opens.

Prioritised

Ranked by impact, not severity labels

Actionable

Written for developers to implement

Independent

We audit sites we do not manage

AI Included

Assesses readiness for AI search

Industries we work with

Arts, Theatre and Live PerformanceEcommerce and Online RetailFinancial and Professional ServicesHotels, Tourism and HospitalityConstruction and TradesHealth, Wellness and CareEducation and TrainingTechnology and SaaSProperty and Real EstateManufacturing and IndustrialNot for Profit and AssociationsAutomotive and Transport

Proof

Client results coming soon.

Frequently asked questions

Two to three weeks depending on site size and how quickly we get access.

Google Analytics, Search Console and CMS access. We can work with less, but the audit is weaker for it.

We can, or your developer can. The document is written to be handed over either way.

Yes, frequently. Independent audits are one of the most useful things we do.

Yes. This covers organic search only. The Digital Performance Audit also covers paid media, tracking, website and competitors.

Book An Independent Audit

Two to three weeks, one prioritised action plan, and a call to walk your team through every recommendation.

Request a Quote 02 9970 8486